NIVEA CD – Mechandising

Nivea - Entspannte Weihnachten - Cover Weihnachts CD

Task: Conception of a X-Mas music compilation (Mechandising product) with Christmas classics like Frank Sinatra, Dean Martin, Doris Day, Louis Armstrong and more.

Goal: Emotional involvement of NIVEA customers. Create a X-Max world of audio branding that speaks to a wide target group.

Implementation: Development, conception and production of a compilation entitled NIVEA X-Mas.